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Marketing/Advertising
Name: Steve Oh    E-mail: steveoh70@hotmail.com    6/13/2008
 
   18527 Elaine Avenue ,Artesia, CA 90701,US 
, Mobile: 213-215-5952 ˇ¦Contact Preference: Email
   
 
OBJECTIVE: To find a challenging opportunity in which I can utilize my educational and professional backgrounds in the area of sales, general management, operations, brand management, and .Your browser may not support display of this image.
   marketing/advertising
 
EXPERIENCE: 8/2007 - Present GTIV Long Beach, CA
  Industry: Clothing and Textile Manufacturing
  Independent Sales Agent
       
  Responsible for Sales and Marketing for a custom sports uniforms and sportswear manufacturer. 
- Conducted market research and analysis to formulate marketing directions for the management. 
- Increased prospect/customer database and sales/marketing activities to promote the products.
       
  1/2007 - Present Atometal USA Los Angeles, CA
  Industry: Construction - Industrial Facilities & Infrastructure
  Sales/Marketing Consultant
       
  Oversee Sales and Marketing strategy, plans and activites for newly established US Headquarters of Corrosion Control Paint Manufacturer. 
- Developed sales strategy, product packaging designs, product pricing, marketing and advertising campaigns and distribution channels to successfully introduce a new product. Your browser may not support display of this image.
       
  1/2007 - Present Bestcom, Inc. Los Angeles, CA
  Industry: Telecommunications Services
  Marketing Consultant
       
  Consult the management with Marketing Strategy and Sales Promotions for a business telecommunications systems dealer. 
- Developed a database of customers and prospects and implemented a CRM program.
       
  3/2007 - Present J&S Trimline Los Angeles, CA
  Industry: Clothing and Textile Manufacturing
  Management Consultant
       
  Responsible for various aspects of Financing/Accounting and Operations as well as Purchasing from overseas and local vendors for Garments and Garment Parts importer. 
- Performed P&L Analysis and Budget Planning. 
- Developed cost-efficient supply chain flows with the vendors.
       
  Your browser may not support display of this image.10/2001 - 12/2006 Branzach Corporation Paramount, CA
  Industry: Automotive and Parts Mfg
  General Manager
       
  Established and managed a new aftermarket wheel company. 
- Achieved the sales revenue of $1 million in a year. 
- Developed sales strategy, product designs, product pricing, marketing and advertising campaigns and distribution channels to successfully introduce a new brand. 
- Managed all aspects of the business as a partner: sales, marketing, operations, accounting, purchasing, inventory control, and R&D. 
- Expanded into retail by setting up a retail store front and managing retail websites; penetrated many Southern California auto dealers with various custom wheel programs.
       
  11/1995 - 9/2001 DM Tech America, Inc. Cerritos, CA
  Industry: Automotive and Parts Mfg
  General Manager/Brand Manager
       
  BRAND MANAGER: 
Managed a newly established brand of aftermarket wheels. 
- Achieved the sales revenue of $3 million in 9 months. 
- Conducted market research and feasibility analysis, and created business plans. Your browser may not support display of this image. 
- Developed sales strategy, product designs, product pricing, marketing and advertising campaigns and distribution channels to successfully introduce a new brand. 
- Increased international exposure and distribution and accomplished higher international sales. 
 
GENERAL MANAGER: 
Managed Operations, Marketing, and Customer Service Departments 
- Supported the Sales Department and accomplished 400% revenue increase from $3 million to $12 million. 
- Launched aggressive, yet efficient and cost-effective advertising campaigns along with marketing audit programs to sustain and strengthen the competitive position. 
- Developed an interactive user-friendly web site to increase brand awareness to consumers and retailers. 
- Improved inventory turnover by better sales forecast and product purchasing. 
- Reorganized and improved Customer Service Department and increased customer base.
       
  1/1999 - 7/1999 Cybertegic, Inc., dba. IMotorgear.com San Gabriel, CA
  Industry: Internet Services
  Acting Senior Marketing Consultant
       
  Formulated marketing strategy and directed advertising campaigns for an E-Commerce web site selling automotive parts and accessories. 
ˇ¤ Conducted market research and analysis to clearly formulate the marketing strategy. 
ˇ¤ Created the content and design layout, and established an on-line community and membership section. 
ˇ¤ Designed the framework for the on-line shopping and purchase processes. Your browser may not support display of this image.
       
  9/1994 - 8/1995 Montclair College Prep. School Van Nuys, CA
  Industry: Education
  Teacher
       
  Lectured various math courses (8th - 12th Grades) and a TOEFL class in a private high school. 
- Increased passing percentages by 15% for the Calculus AP Exam and by 40% for the TOEL. 
- Monitored international students residing in dormitory and expanded their extracurricular activities.
       
 
EDUCATION: 0/2000 University of Southern California: MBA US-CA-Los Angeles
  Master's Degree
       
  0/1994 UC Berkeley: Applied Mathematics and Statistics US-CA-Berkeley
  Bachelor's Degree
       
 
Your browser may not support display of this image.LANGUAGES: Languages Proficiency Level
  Korean Fluent - Wide Knowledge

 

 

 
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