Education: Pepperdine University, Malibu, CA April 2005
, MBA, Graziadio School of Business and Management
, GMAT score of 720, 96th percentile; Full scholarship.
University of California, Davis, Davis, CA June 2001
, B.A., International Relations; Emphasis in World Trade & Development
, Minor in Economics
Experience: Fujitsu, El Segundo, CA Jan 2006 – Jan 2007
Marketing Communications Specialist, Glovia
A leading provider of customer-focused information technology and communications solutions for the global marketplace, Fujitsu offers manufacturing based ERP solutions under the ^Glovia ̄ brand.
, Create and maintain all outbound sales and marketing collateral for the company, including brochures, product data sheets, white papers, newsletters, website content and more.
, Coordinate with various departments and teams on all MarCom materials to develop a consistent message.
, Develop taglines, advertising/direct response copy, presentations and other promotional materials.
, Produce white papers on topics such as: Lean Manufacturing, Supply Chains and Project Management
Imperial 21, Inc., Los Angeles, CA Jun 2003 – Dec 2005
Product and Business Developer
Family import/export business that deals primarily in the retail merchandise markets of the U.S. and Asia.
, Initiated the use of e-commerce channels, resulting in the increase of awareness for a product line of teas.
, Developed a strategic marketing plan for a new tea product line to enter major potential markets.
, Assisted in shipping & receiving, marketing & sales, product development and research.
, Implemented cost control measures for internal operations and product development.
Samsung Electronics, Suwon, South Korea Jun 2004 - Aug 2004
Intern, Marketing Strategy Group
Samsung Electronics is a worldwide electronics manufacturer that specializes in five separate businesses: Digital Media, Digital Office, Digital Appliance, LCD and Semiconductor.
, Developed a strategic marketing plan to be used in the distribution of a $10,000,000 MDF (Global Market Development Fund) for the Digital Home Appliance business and presented it to senior management.
, Analyzed and reported on the North American market for Home Appliances.
, Provided support in research and marketing communication departments for the Marketing Strategy Group.
Leadership Education for Asian Pacifics, Inc., Los Angeles, CA Dec 2002 - Jun 2003
Researcher and Administrative Assistant
A non-profit organization, LEAP seeks to empower the Asian Pacific American community through leadership development, community building and public policy.
, Provided analysis of various communication channels to develop optimal marketing strategies.
, Successfully increased organizational efficiency by performing re-designs of workshop materials.
, Prepared an extensive timeline and detailed census document on the Asian American communities in the United States and Canada, which was used for LEAP¨s leadership training workshops and presentations.
, Improved logistics for workshop material preparation, resulting in increases of accuracy and speed.
Global Educational Opportunities & Services, Inc., Hita, Japan Dec 2001 - Dec 2002
Instructor
GEOS is a global educational institute based in Japan, specializing in foreign languages.
, Analyzed past performance and future potential earnings to develop a strategy for monthly goals.
, Developed and analyzed new strategies for sales & marketing, resulting in record numbers for new students/clients (up 25% from previous year) and for the student retention rate (over 80%).
, Successfully developed client relationships, which resulted in $150,000+ in sales revenue (an increase of over 15% from the previous year) and an expansion of client base.
Additional: Foreign Language: Conversational Korean and Japanese. |